Monitoring social media sites for your business and rival brands is known as social listening. You may monitor each and every mention of your business on social media in real-time by using social listening. This will provide you with important information on how customers feel about your goods or services, their problems, and what they want to see from you in the future. However, social listening is more than just monitoring brand remarks. Additionally, you may use it to track brands, popular articles, and sentiment research on themes pertaining to your company.
